Posts tagged brand
How's the White Habitus?
How's the White Habitus?

I had never heard the term white habitus before Pastor/sociologist Oneya Okuwobi introduced me to the idea this past Sunday at church. I was telling her about my theory that company brands are modern-day receptionists. Like a receptionist, as Don Draper advises in Mad Men, a brand's job is to “manage people's expectations” (Weiner and Cleveland, 2008)…

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School Projects, About BrandingDJ Trischlerwhite habitus, design, diversity, inclusion, equality, habitus, oneya, Stephanie Sadre-Orafai, beauty, race, gender, daap, Anthropology, branding, brand, mdes, racism, white supremacy, whiteness, capitalism, neoliberalism, design activism, design-led activism, Bourdieu, affective economy, ethical economy, ethics, oochs, mailchimp, salesforces, vivianne castillo, collins, chobani, abstract barios, advertising diversity, ugly
On Brand and Religion Part 1
On Brand and Religion Part 1

Brand and religion are two things I think about often. Branding is what I choose to do as a career, and religion helps me frame my faith. Not a day goes by when I don't think about these two subjects. However, it's not often that I think of them at the same time. Yet, these past weeks, I've been starting to wonder if the two have more in common than expected.

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Core Beliefs, About BrandingDJ Trischlerbrand, branding, brand identity, tiger woods, king david, REI, Ignatius, Hereos, religion